Racing Executives Relaunching Historic IROC Brand

Mooresville, N.C. (January 8, 2024) – IROC Holdings LLC (IROC Holdings), a joint venture company created by NASCAR Hall of Fame member Ray Evernham and former NASCAR Cup Team Owner and venture capitalist Rob Kauffman, announced the formation of the joint venture and the acquisition of the rights to the IROC brand.

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Back To Its Roots: NASCAR Celebrates 75th Anniversary With All-Star Race at North Wilkesboro

To help celebrate the 75th anniversary of NASCAR, the sport is going back to its roots at North Wilkesboro Speedway. Deemed as the ‘Field of Dreams of Racing,’ this will be the first time the NASCAR Cup Series has returned to North Wilkesboro Speedway since 1996. It will also be first time, the NASCAR All-Star race and the All-Star Open will take place at 0.625-mile paved oval located just five miles outside North Wilkesboro, North Carolina.

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Stafford Speedway to host SRX Racing July 13th for Thursday Night Thunder Live on ESPN

(Stafford Springs, CT)—Superstar Racing Experience officials have announced their 2023 season schedule and for the 3rd consecutive season will make a stop at Stafford Speedway. Stafford Springs, CT will host the first event of the 2023 season, Thursday, July 13th. The entire SRX schedule will air live on ESPN under the “ESPN Thursday Night Thunder” branding.

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Camping World SRX Series at Lucas Oil Raceway – News & Notes

WHAT:  Camping World SRX Series (Round 4 of 6) WHERE:  Lucas Oil Raceway in Brownsburg, Indiana WHEN:  8 p.m. EDT on Saturday, July 3 DISTANCE:  Feature consists of 76 laps (preceded by two 12-minute heat races, which sets starting lineup) CARS:  Purpose-built SRX racecars   TV: LIVE on the CBS Television Network with streaming on Paramount+ Premium at 8 p.m. EDT on Saturday, July 3 ●  Host: Lindsay Czarniak ●  Booth: Allen Bestwick (play-by-play) and Dario Franchitti (driver analyst) ●  Pit Reporter: Matt Yocum ●  Roaming Analyst: Brad Daugherty ●  Producer: Pam Miller ●  Director: Jim Cornell   THE TRACK: Lucas Oil Raceway…

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Fans Speak, Camping World SRX Series Listens

Shorter Heat Races, Revised Procedure for Starting Grid, Adjusted Feature Length and More Driver Identification on Racecars Starting at Knoxville MOORESVILLE, N.C. (June 16, 2021) – The season-opening race of the inaugural Camping World SRX Series last Saturday night at Stafford (Conn.) Motor Speedway was an unabashed success with local all-star Doug Coby taking the victory over NASCAR legends Greg Biffle and Tony Stewart.

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Superstar Racing Experience (SRX) and Speed51.com to Promote Grassroots Racing

CONCORD, N.C. (May 7, 2021) – Superstar Racing Experience (SRX) and Speed51.com have formed a partnership ahead of SRX’s inaugural season with Speed51.com serving as the series’ short-track content marketing partner for the 2021 season. SRX is a six-race short-track series airing this summer on Saturday nights in primetime on CBS. It features drivers from an array of motorsports backgrounds competing in identically prepared racecars on a variety of tracks.

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$46,000 in Prize Money Announced for June 12th TickMike.com SK Modified® All-Star Showdown; Remaining SRX Tickets Available May 10th

(Stafford Springs, CT)—The racing world is abuzz about the launch of Tony Stewart and Ray Evernham’s new SRX Racing Series, which will debut at Stafford Speedway on Saturday, June 12th. The series will headline the Saturday event and will be supported by the TickMike.com SK Modified® All-Star Showdown. Stafford Speedway officials have announced the format of the All-Star Showdown alongside $46,000 in prize money.

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Event Format Revealed for SRX Six-Race Short-Track Series Debuting June 12 on CBS

Two 15-Minute Heat Races Set Field for 100-Lap Feature Race;  Points Earned in Heats and Feature Go Toward Season-Ending Championship MOORESVILLE, N.C. (May 6, 2021) – Superstar Racing Experience (SRX) has announced the format for its six-race short-track series that will debut this summer on Saturday nights in primetime on the CBS Television Network and streaming live on Paramount+.

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American Medical Response Announces New Partnership with Superstar Racing Experience

DALLAS (April 27, 2021) – American Medical Response (AMR) today announced that it is partnering with Superstar Racing Experience (SRX) to provide on-track incident response for the six-race, short-track series that will debut this summer on Saturday nights in primetime on CBS.

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Amateur Drivers Join Racing Legends for Inaugural SRX Season

MOORESVILLE, N.C. (April 9, 2021) – Ever wonder how grassroots racing legends would fare against drivers who made their careers earning national championships and winning the most prestigious races in North America? Wonder no more as the Superstar Racing Experience (SRX) will pit an amateur driver against its star-studded lineup in the first five of its six-race inaugural season, which debuts this summer on Saturday nights in primetime on CBS.

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Valvoline Adds to its Racing Heritage by Partnering with SRX

MOORESVILLE, N.C. (March 31, 2021) – Valvoline, a leading worldwide supplier of premium branded lubricants, has joined Superstar Racing Experience (SRX) as an official supplier to the six-race short-track series that will debut this summer on Saturday nights in primetime on CBS.

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VP Racing Fuels Named an Official Supplier of Superstar Racing Experience (SRX)

MOORESVILLE, N.C. (March 23, 2021) – VP Racing Fuels, best known as the World Leader in Fuel Technology®, has joined Superstar Racing Experience (SRX) as an official supplier to the six-race short-track series that will debut this summer on Saturday nights in primetime on CBS.

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NEWS from SRX: Nashville Convention & Visitors Corp Named an Official Tourism Partner

MOORESVILLE, N.C. (March 11, 2021) – The Nashville Convention & Visitors Corp has joined Superstar Racing Experience (SRX) as an official tourism partner.   SRX is a six-race short-track series airing this summer on Saturday nights in primetime on CBS. It features drivers from an array of motorsports backgrounds competing in identically prepared racecars on a variety of tracks. Its season finale takes place July 17 at the iconic Nashville Fairgrounds Speedway in Tennessee.

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This Is the Car for Tony Stewart’s New IROC-Like All-Star Racing Series

Two big names from the NASCAR world, Tony Stewart and Ray Evernham are teaming up on a series after every racing fan’s heart: the Supercar Racing Experience, or SRX for short. The series spans six races–all oval short tracks–and much like the classic International Race of Champions, SRX will pull some of the biggest names in racing in and put them in the same car to even the playing field. The series unveiled that car on Monday, and holy moly, it sounds rad.

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