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Richard Childress Racing and Boot Barn Announce Partnership Extension

by Mike
Richard Childress Racing and Boot Barn Announce Partnership Extension
  • Content-Centric Partnership Includes Primary Race Sponsorship of Austin Dillon in Both the NASCAR Xfinity Series and NASCAR Cup Series

WELCOME, N.C. (May 19, 2025) – Boot Barn, the largest western and work wear retailer in the nation, will continue their partnership with Richard Childress Racing and driver Austin Dillon in 2025. Building upon an already successful relationship that includes impactful content creation and primary sponsorship of Dillon and the No. 3 Boot Barn Chevrolet in the NASCAR Cup Series, the brand will also extend their reach into the NASCAR Xfinity Series in 2025.

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Front Row Motorsports Sets Date and Driver Autograph Times for Boot Barn Fan Day

by Mike
Front Row Motorsports Sets Date and Driver Autograph Times for Boot Barn Fan Day

MOORESVILLE, N.C. (May 10, 2023) – Front Row Motorsports (FRM) will host Boot Barn Fan Day at its race shop in Mooresville, North Carolina on Thursday, May 25. Activities will begin at 10:00 a.m. and run through 4:00 p.m.

Daytona 500 champion Michael McDowell, 2022 NASCAR Craftsman Series champion Zane Smith, and two-time NASCAR K&N Pro Series West champion Todd Gilliland will all sign autographs for fans from 2:00 to 2:30 p.m. (more…)

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Boot Barn Expands Partnership with Front Row Motorsports

by Mike
Boot Barn Expands Partnership with Front Row Motorsports

MOORESVILLE, N.C. (January 24, 2023) – For the third consecutive season, Boot Barn, the largest western and work wear retailer in the nation, will partner with Front Row Motorsports (FRM). Expanding their partnership, Boot Barn will be the primary partner of the No. 38 Ford Mustang team for four races in the NASCAR Cup Series and will continue their partnership with the No. 38 Ford F-150 NASCAR Craftsman Truck Series championship team.

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