Huntersville, N.C. (May 22, 2025) – 23XI Racing announced today that Coca-Cola Consolidated has joined the team as an official sponsor and the official soft drink partner of Bubba Wallace and the No. 23 team. Based in Charlotte, N.C., Coca-Cola Consolidated is the largest Coca-Cola bottler in the United States, operating in 14 states and the District of Columbia.