ELKHART LAKE, Wis., May 12, 2021 – Jockey International, a 145-year-old brand recognized for its premium underwear and apparel, has signed on to be the title sponsor of the NASCAR Cup Series race at Road America on the Fourth of July. This year’s race will be known as the Jockey Made in America 250 presented by Kwik Trip. The green flag will fly on the event at approximately 1:30 pm CST, and the race will be aired LIVE on NBC.
CONCORD, N.C. (April 27, 2021) – Valvoline has expanded its partnership with 13-time NASCAR Cup Series champions Hendrick Motorsports by adding primary sponsorship of playoff-contending drivers Kyle Larson and William Byron for the next two seasons.
Solon, OH…Permatex®, a leading innovator in chemical technology for automotive maintenance and repair, has announced that the company will continue its sponsorship of the StarCom Racing Team for two key races during the 2021 NASCAR Cup Series. This marks the third consecutive season that Permatex will be a primary sponsor for the Permatex StarCom 00 Camaro, helmed for the second straight year by driver Quin Houff.
The NASCAR Cup Series finds itself amid a short track swing on the 2021 season schedule, tasking the teams to find the best setups for the cars on three similar tracks in length (less than a mile) but for three vastly different competitive arenas.
JTG Daugherty Racing and Bush’s® Beans have been partnering for 20 years, one of the longest running relationships in NASCAR. The No. 37 Bush’s Beans/Kroger Chevrolet Camaro ZL1 1LE and driver Ryan Preece of Berlin, CT will be showcasing the new design for Bush’s as That Beautiful Bean Co.™ at Bristol Motor Speedway for the Dirt Race this Sunday.