FloSports and Spears CARS Tour West Renew Exclusive Media Partnership for 2026

Spears Cars Tour WestBAKERSFIELD, Calif. (Jan. 15, 2026) – FloSports will continue to be the exclusive media partner  for the Spears CARS Tour West in 2026. Today, the pair announced an expansion of last year’s agreement  making FloRacing, the leading destination for grassroots motorsports fans, providing streaming and content coverage for all four divisions of the West Coast’s premier stock car series. The 2026 Spears CARS Tour West schedule includes 23 events at 11 tracks across six states.

The season kicks off this weekend with the Spears CARS Tour Southwest Pro Late Models making their series debut at Tucson Speedway with a stout 40-car field for the SoundGear 125. FloRacing will provide live coverage on Saturday, Jan. 17, beginning at 4 p.m. MST / 6 p.m. EST as part of the Chilly Willy weekend.

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FloSports and FS1 to Co-Broadcast 6 High Limit Racing Events in 2026

FloSports and FS1 to Co-Broadcast 6 High Limit Racing Events in 2026FloRacing and FS1 to co-broadcast the following High Limit Racing races:
1.       March 24 – Vado Speedway Park2.       April 21 – Eagle Raceway3.       May 19 – Grandview  Speedway4.       June 3 – Red Cedar Speedway5.       July 16 – Eldora Speedway6.       September 23 – Kokomo Speedway
This continues FloSports’ distribution strategy to reach the widest audiences possible and grow the sport of dirt racing, following the launch of the FloRacing 24/7 FAST Channel on Prime Video, Fubo, and Bell Media (Canada).
FloSports and FS1 to Co-Broadcast 6 High Limit Racing Events in 2026 Read More

FloSports Expands Chili Bowl Nationals Powered By NOS Energy Drink Distribution to Reach Largest Audience in History January 12–17

Chili Bowl Nationals, Sagenet Center, Tulsa, OKAUSTIN, TX – (January 12, 2025) – The 40th Annual Chili Bowl Nationals powered by NOS Energy Drink will be available in more homes than ever before. In an effort to grow the audience for the elite short track dirt race, FloSports will expand the stream of select live event coverage to its newly launched FloRacing 24/7 FAST channel on Prime Video and Fubo as well as FloRacing’s YouTube channel. The Chili Bowl Nationals powered by NOS Energy Drink will run from January 12–17, at the famed SageNet Center in Tulsa, Oklahoma, and will be streamed exclusively on FloRacing.

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FloSports Expands Chili Bowl Nationals Powered By NOS Energy Drink Distribution to Reach Largest Audience in History January 12–17 Read More

FloSports and CARS Tour Unveil $100,000 Payout Program for 2026 Season

FloSports and CARS Tour Unveil $100,000 Payout Program for 2026 Season FlodiumMOORESVILLE, NC & AUSTIN, TX – (January 9, 2026) – Competitors in both the Late Model Stock and Pro Late Model divisions of the zMAX CARS Tour will have the chance to battle for additional bonus money during the upcoming season.

FloSports and the CARS Tour today announced the introduction of the Flodium program, which will payout $100,000 over the course of the season. The program, funded by FloSports, divides each respective season into several three-race segments with the eligible driver who records the best finish at the end of each segment receiving $10,000. The new payout structure means $50,000 is up for grabs in the Late Model Stock Car Tour and $40,000 in the Pro Late Model Tour through Flodium.

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FloSports Partners with Chili’s For Chili Bowl Nationals Coverage on FloRacing

  • FloSports Partners with Chili's For Chili Bowl Nationals Coverage on FloRacingChili’s to Serve as Title Sponsor for Live Pre-Show Featuring NASCAR Stars Kyle Larson, Christopher Bell, Carson Hocevar, Tony Stewart, and Chase Briscoe, Plus Post-Show; Will Also Be Presenting Sponsor of Special ‘Chili’s Road to Chili Bowl’ Original Series

AUSTIN, TX – December 22, 2025 – FloSports welcomes the perfect sponsor for FloRacing’s exclusive coverage of the 40th Annual Chili Bowl Nationals – Chili’s® Grill & Bar. The addition of Chili’s to FloRacing’s coverage of the event comes during a pivotal year of growth for dirt racing and follows the historic debut of legendary NASCAR driver and two-time NASCAR Cup Series Champion Kyle Busch at last year’s event. The Chili Bowl Nationals powered by NOS Energy Drink will run from January 12–17, at the famed SageNet Center in Tulsa, Oklahoma, and will be streamed exclusively on FloRacing.

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FloSports Takes Ownership of Lucas Oil Late Model Dirt Series, Deepening Investment in Dirt Racing for FloRacing Platform

lucas oil late mode dirt seriesAUSTIN, TX – (December 11, 2025) —FloSports is deepening its ties to dirt racing and investment in the sport with the acquisition of the storied Lucas Oil Late Model Dirt Series (LOLMDS) from Lucas Oil Products.  The acquisition represents a strategic step for FloSports as it continues to invest in and operate key motorsports properties and high-value sports IP.  The announcement was made today by FloSports CEO and Co-Founder, Mark Floreani and Lucas Oil CEO, Morgan Lucas.

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FloSports Takes Ownership of Lucas Oil Late Model Dirt Series, Deepening Investment in Dirt Racing for FloRacing Platform Read More

FloSports Launches on Samsung and VIZIO Smart TVs

FloSportsAUSTIN, TX – (October 21, 2025) – FloSports is making it easier than ever to be a sports fan this year with the launch of its Connected TV app on Samsung and VIZIO smart TVs. Starting today, the FloSports app is available on Samsung smart TV models 2018 and later and all VIZIO Smart TVs. The launch will bring more than 50,000 live events and access to more than 25 sports to millions of fans with the simple click of a button. FloSports will launch on LG smart TVs later this year, making the sports streamer available on the majority of smart TVs sold in North America.

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FloSports Partners with Cycle City Promotions to Bring AMA EnduroCross Series Exclusively to FloRacing

FloRacingAUSTIN, TX – (October 8, 2025) – FloSports today announces a new partnership with Cycle City Promotions to bring AMA EnduroCross Series exclusively to FloRacing. The agreement makes FloRacing the official livestream and media partner for the AMA EnduroCross Series, beginning with the start of the six-round series on October 18 at the Findlay Toyota Center in Prescott Valley, Arizona.

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FloSports Taps Fox Sports to Co-Broadcast Kubota High Limit Racing from Eldora Speedway

FloSports Taps Fox Sports to Co-Broadcast Kubota High Limit Racing from Eldora Speedway
  • Race to Feature the World’s Top Winged Sprint Car Drivers and Expert On-Air Commentary by FloRacing’s Chase Raudman, Tony LaPorta and Blake Anderson

AUSTIN, TX – (July 1, 2025) – FloSports is taking Kubota High Limit Racing to new heights with a special co-broadcast on FloRacing and FS1 live from the historic Eldora Speedway in Rossburg, Ohio. The broadcast – produced by FloSports – will introduce the best dirt racing on the planet to its widest audience in history, as FloSports and High Limit Racing continue to focus on growing the sport of winged sprint car racing. Kubota High Limit Racing’s Joker’s Jackpot at Eldora Speedway will air live Thursday, July 17 at 7:00 PM ET.

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FloSports, NASCAR Add $50k To Purse For Virginia Triple Crown Continuing Unprecedented Investment In Regional Racing

FloSports, NASCAR Add $50k To Purse For Virginia Triple Crown  Continuing Unprecedented Investment In Regional Racing

DAYTONA BEACH, Fla. (June 10, 2025) – One of the most iconic titles in Late Model Stock Car racing just got a major upgrade. FloSports and NASCAR today announced that they will contribute $50,000 to the purse for the Virginia Triple Crown raising the overall champion purse to $20,000 – making it the richest prize in the event’s storied history. FloRacing will now also be the presenting partner of the Virginia Triple Crown.

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