BOWLING GREEN, Ky. – April 30, 2024 – Holley Performance Brands (NYSE: HLLY), a leader in automotive aftermarket performance solutions, today announced the addition of a Bluetooth module for its Sniper 2 Electronic Fuel Injection (EFI) conversion ecosystem. The next-generation technology brings greater affordability and accessibility to the easy-to-install, self-tuning EFI system that allows classic cars and trucks with carburetors to run like modern vehicles. (more…)
holley
Holley Changes Name to Holley Performance Brands to Drive Growth
BOWLING GREEN, Ky. – March 20, 2024 – Holley Inc. (NYSE: HLLY), a leader in automotive aftermarket performance solutions, today announced the strategic evolution of its operations branding from Holley Performance Products to Holley Performance Brands.
Holley Performance Brands Set to Engage Nearly Half Million High-Performance Enthusiasts During Exciting 2024 Event Season
BOWLING GREEN, Ky. – March 14, 2024 – Holley Performance Brands (NYSE: HLLY), a leader in automotive aftermarket performance solutions, today announced its full schedule of experiential marketing events taking place in 2024. Launching in April, the upcoming event season showcases Holley’s continued commitment to strengthening its customer focus in its aftermarket vertical groupings, including Domestic Muscle, Late Model Truck & Off Road, Euro & Import, and Safety & Racing.
Holley Celebrates Record-Setting Season of Automotive Enthusiast Events
BOWLING GREEN, KY – October 4, 2023 – Holley Inc. (NYSE: HLLY), the leading consumer platform for automotive performance enthusiasts, today announced the completion of a record-setting season of consumer-focused, experiential marketing events. Encompassing five multi-day festivals, Holley shattered previous attendance records at each event, engaging more than 100,000 builders, racers and enthusiasts across the season. (more…)
