MOORESVILLE, N.C. (April 16, 2025) – JR Motorsports announced today that Registix, a leader in the reverse logistics industry, rooted in home improvement, equipment, and specialized consumer product liquidations, will join the organization in a multi-year deal, beginning in June at Pocono Raceway. The North Carolina-based company will be featured as a primary partner in five NASCAR Xfinity Series events in both 2025 and 2026 across multiple JRM entries, starting with Connor Zilisch and the No. 88 Chevrolet at “The Tricky Triangle” on June 21. Registix will also partner with Dirty Mo Media, Dale Earnhardt Jr.’s multi-media entertainment company and branded content studio, throughout the duration of the agreement.
