All You Need for the 64th Rolex 24 At Daytona to Launch 2026 IMSA Season on NBC

All You Need for the 64th Rolex 24 At Daytona to Launch 2026 IMSA Season on NBC
Photo: IMSA

IMSA:  What’s New, What’s Not, and What’s Brewing in the Record Books

By David Phillips

DAYTONA BEACH, Fla. – Admit it. This time of year, even the most enthusiastic gearhead grows a trifle weary re-re-hashing last racing season, clicking-on “breaking news” of new liveries, or prognosticating about new season adjustments and tweaks.

Beyond the talk, racing is about to begin. It’s almost time to fasten your seatbelts for the 2026 Rolex 24 At Daytona.

Since 1966 and the first 24-hour race at Daytona International Speedway, branded the “24 Hour Daytona Continental,” the unofficial kickoff to the auto racing season starts in Florida. It’s a world class sports car racing featuring 12 of IMSA’s 18 automotive manufacturer partners, 60 cars, and 228 drivers from 32 countries that are among the world’s best to kick off the new IMSA WeatherTech SportsCar Championship and IMSA Michelin Endurance Cup seasons.

Invariably, there is much new this weekend. It includes refreshed cars and driver rosters, new alliances between teams and manufacturers, and a bevy of already battle tested cars and lineups.

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Comprehensive Live Coverage Of 64th IMSA Rolex 24 At Daytona Presented This Weekend Across NBC And Peacock

IMSASTAMFORD, Conn. – January 21, 2026 – NBC Sports begins its coverage of the 2026 IMSA WeatherTech SportsCar Championship season with comprehensive live coverage of the 64th Rolex 24 At Daytona endurance race from Daytona International Speedway in Daytona Beach, Fla., this weekend on NBC and Peacock, with Peacock streaming flag-to-flag coverage of the entire 24-hour race. The start and conclusion of the race will be presented on NBC and Peacock.

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FloSports and Spears CARS Tour West Renew Exclusive Media Partnership for 2026

Spears Cars Tour WestBAKERSFIELD, Calif. (Jan. 15, 2026) – FloSports will continue to be the exclusive media partner  for the Spears CARS Tour West in 2026. Today, the pair announced an expansion of last year’s agreement  making FloRacing, the leading destination for grassroots motorsports fans, providing streaming and content coverage for all four divisions of the West Coast’s premier stock car series. The 2026 Spears CARS Tour West schedule includes 23 events at 11 tracks across six states.

The season kicks off this weekend with the Spears CARS Tour Southwest Pro Late Models making their series debut at Tucson Speedway with a stout 40-car field for the SoundGear 125. FloRacing will provide live coverage on Saturday, Jan. 17, beginning at 4 p.m. MST / 6 p.m. EST as part of the Chilly Willy weekend.

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21st Running Of SpeedFest Set For Cordele GA Saturday, January 24th

21st Running Of SpeedFest Set For Cordele GA Saturday, January 24thCORDELE, GA – For more than two decades, SpeedFest has stood as one of the most respected and anticipated events in pavement short track racing, earning its reputation as the unofficial start of the racing season for drivers and fans across the country.

First contested in 2005, SpeedFest was originally promoted by CRA founders R.J. Scott and Glenn Luckett and held at USA International Speedway in Lakeland, Florida. The event quickly gained momentum, serving as an early proving ground for rising stars and established veterans alike. SpeedFest was held at USA International Speedway for four seasons before the facility was sold and permanently closed.

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From Gullwings to Group B Icons: Inside the Rare Cars Headed to Ice Race in February

This winter, Ice Race founded by Ferdi Porsche, is one of the most visually arresting and mechanically diverse automotive gatherings anywhere in the world, bringing together historic rally legends, rare homologation specials, safari-built Porsches, modern hyper-off-roaders, and one-off race machines on ice.

More than a concours or track day, Ice Race is a living archive of motorsport history, where cars built to survive gravel, snow, desert, and mountain passes are driven as intended, not roped off. This year’s field spans nearly a century of performance engineering, from pre-war Grand Prix icons to modern Dakar-inspired builds.

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IMSA Insider: Take Your First Look at 2026 IMSA GTP Contenders on Eve of Roar Test

Take Your First Look at 2026 IMSA GTP Contenders on Eve of Roar Test
(IMSA photo)

DAYTONA BEACH, Fla. – Three of the teams expected to vie for the 2026 IMSA WeatherTech SportsCar Championship Grand Touring Prototype (GTP) title all took the wraps off their updated 2026 challengers this week.

On Sunday, Acura Meyer Shank Racing went first for its No. 60 and No. 93 Acura ARX-06 cars. The No. 60 has its third different livery since last year’s Rolex 24.

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Flying Lizard Motorsports’ Darren Law Steps Out of Driving Retirement for Daytona Return with VRC

Flying Lizard Motorsports’ Darren Law Steps Out of Driving Retirement for Daytona Return with VRCPhoenix, Ariz., (January 13, 2026) – Flying Lizard Motorsports Team Principal Darren Law will step back into the driver’s seat later this month, taking a break from team ownership to compete with Vintage Racing Company (VRC) in the BMW M Endurance Challenge at Daytona International Speedway.

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Grandstand tickets are now on sale for the zMAX CARS Tour at Nashville Fairgrounds Speedway

zMAX CARS TOUR Tickets On Sale Date – Monday, January 12(Nashville, TN) Grandstand tickets are now on sale the zMAX CARS Tour Presented by SoundGear Late Model Stock Car (LMSC) and Pro Late Model divisions will take on the historic Nashville Fairgrounds Speedway.

The most anticipated event of the season at Nashville Fairgrounds Speedway — the zMAX CARS Tour is scheduled for Saturday, April 11.

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FloSports and CARS Tour Unveil $100,000 Payout Program for 2026 Season

FloSports and CARS Tour Unveil $100,000 Payout Program for 2026 Season FlodiumMOORESVILLE, NC & AUSTIN, TX – (January 9, 2026) – Competitors in both the Late Model Stock and Pro Late Model divisions of the zMAX CARS Tour will have the chance to battle for additional bonus money during the upcoming season.

FloSports and the CARS Tour today announced the introduction of the Flodium program, which will payout $100,000 over the course of the season. The program, funded by FloSports, divides each respective season into several three-race segments with the eligible driver who records the best finish at the end of each segment receiving $10,000. The new payout structure means $50,000 is up for grabs in the Late Model Stock Car Tour and $40,000 in the Pro Late Model Tour through Flodium.

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IMSA Insider: Who’s Coming to The 2026 Roar Before the Rolex 24?

Two Weeks in Daytona Set to Launch 2026 IMSA WeatherTech SportsCar Championship Season
Photo by IMSA

Two Weeks in Daytona Set to Launch 2026 IMSA WeatherTech SportsCar Championship Season

By Tony DiZinno

Entry List (Click Here)

DAYTONA BEACH, Fla. – The field is set to launch the 2026 IMSA WeatherTech SportsCar Championship season, first with today’s release of the entry list for next week’s Roar Before the Rolex 24 at Daytona International Speedway. As this test is mandatory for all teams participating in the Rolex 24 At Daytona, the entry list for the Roar should look substantially the same as the entry list for the race when it is released next week.

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