Iowa Corn 350 – Front Row Motorsports
As you are reading this, the first day of SPRING was some time ago. This is all on me, the president, as life got ahold of my world and I just could not get the time to get organized. I am sorry for this.
MOORESVILLE, N.C. (June 3 , 2025)- CLEW Nicotine Pouches joins Front Row Motorsports in a multi-race partnership in the NASCAR CRAFTSMAN Truck Series with Layne Riggs and the No. 34 Ford F-150 team.
MOORESVILLE, N.C. (May 14, 2025)- Front Row Motorsports and the University of North Carolina at Charlotte join forces in a partnership that will bring a new, bold look to Layne Riggs’ No. 34 Ford F-150 in two races for the 2025 NASCAR CRAFTSMAN Truck Series.
UNC Charlotte’s branding will be featured at the North Wilkesboro Speedway on Saturday, May 17th and then again at the Charlotte Motor Speedway on Friday, May 23rd.
MOORESVILLE, N.C. (May 13, 2025)- Todd Gilliland will sport a new look on his No. 34 Ford Mustang Dark Horse as Overplay joins forces with Front Row Motorsports (FRM) in a new partnership for the 2025 NASCAR Cup Series season.
Overplay— the world’s first user-generated gaming platform where anyone can make games from videos—will team up with FRM and Gilliland at the Charlotte Motor Speedway for the Coca-Cola 600, a crown jewel event for stock car racing’s premier division.
MOORESVILLE, N.C. (April 15, 2025) – Things are getting heated thanks to Rinnai America Corporation. Front Row Motorsports (FRM) and its team partner, Long John Silver’s, announce a new partnership with Rinnai America Corporation that will feature Todd Gilliland racing the No. 34 Rinnai Ford Mustang Dark Horse this summer at the Atlanta (Ga.) Motor Speedway. Rinnai will also be a full season associate partner of Gilliland with Rinnai featured on Gilliland’s car and uniform.
Boxing League to Parter with Layne Riggs in Multiple Races During 2025 season
MOORESVILLE, N.C. (April 4, 2025) – Layne Riggs will bring a new look to his Ford F-150 as Bare Knuckle Boxing (BKB) and Front Row Motorsports enter an exciting, new partnership.
Originating in South Florida with combat sports legend Dada 5000 and Mike Vazquez (who in 1999 formed HRT Motorsports, NASCAR’s first Hispanic racing team), BKB is the oldest professional bare knuckle boxing company in the world and its largest in terms of roster, library and distribution. BKB is broadcasted in millions of homes across the globe, including a recent groundbreaking live television deal with VICE TV in North America. (more…)
MOORESVILLE, N.C. (March 11, 2025) – Beef-a-Roo, known for its famously delicious burgers and fresh, quality ingredients, will join Noah Gragson and Front Row Motorsports (FRM) in a new partnership for the 2025 NASCAR Cup Series Season. The beloved midwestern fast casual restaurant brand has garnered a loyal fanbase for its commitment to quality food and community engagement. While the partnership with FRM is new, this is the second year Beef-a-Roo has been a primary partner on a Gragson-driven car, having sponsored him at Stewart-Haas Racing during the 2024 season. (more…)
In an article by Kelly Crandall on RACER.COM, NASCAR filed a counterclaim Wednesday against 23XI Racing, Front Row Motorsports and 23XI Racing co-owner Curtis Polk, alleging violations of the Sherman Act and conspiracy. (more…)
Lease-to-Own Retailer to Partner with Todd Gilliland and Zane Smith
MOORESVILLE, N.C. (February 19, 2025)- After much speculation and hype, Front Row Motorsports (FRM) is excited to announce a new partnership with Aaron’s.
Headquartered in Atlanta, Aaron’s is a leading provider of lease-to-own and retail purchase solutions of appliances, electronics, furniture, and other home goods with nearly 1,200 locations in 47 states and Canada. (more…)
