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Ford Performance Announces “Driving 4 A Difference Presented By The Gene Haas Foundation” — A Four-Race Xfinity Series Charity Challenge

by MikeMay 22, 2025

“Driving 4 A Difference Presented by the Gene Haas Foundation offers Ford NASCAR drivers an opportunity to give back while they race
Four-race in-season tournament pits Xfinity Series Ford Mustang Dark Horse drivers against one another for charity
Drivers racing for $50,000 to be donated to the highest finisher’s charity of choice
Program launches at Charlotte, includes Nashville, Mexico City and Pocono

CHARLOTTE, NC, May 22, 2025 — Ford Performance is proud to launch “Driving 4 a Difference presented by the Gene Haas Foundation,” a new in-season tournament within the NASCAR Xfinity Series that blends high-level competition with meaningful charitable impact. Five drivers of the Xfinity Series Ford Mustang Dark Horse will contend for a $50,000 purse to be split across the five charities of their own choosing.

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Prime Video Presses the Gas on NASCAR Cup Series Action with All-Star Announce Team, Innovative Streaming Technology, and New Signature Anthem

by MikeMay 20, 2025

Prime Video’s Exclusive Presentation of Five NASCAR Cup Series Races Begins Sunday, May 25 at 5:00 p.m. ET with the Coca-Cola 600 from Charlotte Motor Speedway
NASCAR Hall-of-Famers Dale Earnhardt Jr. and Carl Edwards Headline Wraparound On-Site Coverage that Brings Fans Closer to the Track and Drivers Competing for the Checkered Flag
NASCAR on Prime’s Immersive Streaming Technology Features 70+ Cameras, Real-Time Highlights on Demand, 1080p HDR, and Every Moment of Green Flag Racing for a Best-in-Class Viewing Experience
Eric Church and John Fogerty Reimagine the Iconic Hit “Up Around The Bend” for Electrifying New Anthem and Amazon Music Original Song

NEW YORK—May 19, 2025– NASCAR on Prime officially drops the green flag on its exclusive Cup Series coverage on Sunday, May 25 at 5:00 p.m. ET with the Coca-Cola 600 at Charlotte Motor Speedway. Prime Video’s compelling slate of NASCAR action includes five consecutive races including the series’ first-ever international points event in Mexico City, wraparound booth and trackside coverage headlined by NASCAR Hall-of-Famers Dale Earnhardt Jr. and Carl Edwards, innovative streaming technology, and a signature new anthem from mega-stars Eric Church and John Fogerty.

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Richard Childress Racing and Boot Barn Announce Partnership Extension

by MikeMay 19, 2025

Content-Centric Partnership Includes Primary Race Sponsorship of Austin Dillon in Both the NASCAR Xfinity Series and NASCAR Cup Series

WELCOME, N.C. (May 19, 2025) – Boot Barn, the largest western and work wear retailer in the nation, will continue their partnership with Richard Childress Racing and driver Austin Dillon in 2025. Building upon an already successful relationship that includes impactful content creation and primary sponsorship of Dillon and the No. 3 Boot Barn Chevrolet in the NASCAR Cup Series, the brand will also extend their reach into the NASCAR Xfinity Series in 2025.

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Christopher Bell and Mobil 1 Join Forces With Sam Hunt Racing for the NASCAR Xfinity Series Race in Mexico City

by MikeMay 13, 2025

MOORESVILLE, N.C. (May 13, 2025) — Sam Hunt Racing (SHR) announces today that NASCAR Cup Series standout Christopher Bell will pilot the No. 24 Mobil 1 GR Supra at the upcoming NASCAR Xfinity Series (NXS) race in Mexico City. The Chilango 150 will take place at Autódromo Hermanos Rodríguez on Saturday, June 14th.

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Telcel-Infinitum Partners With Trackhouse, Daniel Suárez For NASCAR’s Historic Race in Mexico City

by MikeApril 15, 2025

Mexico City – Trackhouse Racing announced today that Telcel-Infinitum will sponsor the No. 99 Chevrolet driven by Daniel Suárez in the inaugural June 15 NASCAR Cup Series race at the Autódromo Hermanos Rodríguez road course in Mexico City.

The event marks the first points-paying Cup Series race outside the United States since 1958, and for Suárez, it’s a homecoming to his native Mexico.

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NASCAR Partners With Recast to Expand Global Reach and Drive Fan Engagement

by MikeApril 10, 2025April 10, 2025

NASCAR and Recast launch its new partnership to increase viewership options and drive fan engagement in select international markets

Edinburgh, Scotland, April 10, 2025 – NASCAR, America’s premier motorsport organization, has partnered with Recast, the premium fintech-for-media company to enhance access for motorsports fans worldwide.

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NASCAR México Series to Debut in Panama With Historic Race

by MikeApril 9, 2025

For the first time ever, NASCAR México Series arrives in Panama with an official championship round in Central America, marking a historic milestone in regional motorsports.

The series will hit the track at Autódromo Panamá on Saturday, September 13, featuring its two categories: NASCAR México and Challenge Series.

PANAMA CITY (April 8, 2025) — The NASCAR México Series is set to make history with its first-ever points-paying race in Central America, as Panama prepares to host a milestone event for the region’s motorsports scene.

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Lucas Oil Returns as Primary Sponsor for Richard Childress Racing’s No. 8 Chevrolet for Multiple Races in 2025

by MikeMarch 25, 2025

In addition to ongoing support for RCR and Kyle Busch, Lucas Oil will provide aerial broadcast coverage for several NASCAR Cup Series races this season.

INDIANAPOLIS (March 25, 2025) – Lucas Oil, the leader in high-performance lubricants and a long-time partner of Richard Childress Racing (RCR), will serve as the primary sponsor of the No. 8 Chevrolet, driven by two-time NASCAR Cup Series champion Kyle Busch, for multiple races throughout the 2025 NASCAR Cup Series season, beginning at Martinsville (Va.) Speedway on March 30. Following that, the Lucas Oil colors will be seen at the Autódromo Hermanos Rodríguez in Mexico City, June 15, and the Bristol (Tenn.) Motor Speedway, September 13, the third race of the Cup Series Playoffs. (more…)

NASCAR Expands Global Reach With Upcoming Mexico City Race

by MikeFebruary 27, 2025

By Holly Cain, NASCAR Wire Service

MEXICO CITY — More than 200 Mexican journalists packed into a media event Wednesday morning in Mexico City to hear from local race organizers, NASCAR executives, and a quartet of the sport’s biggest stars sharing updates on the June 13-15 NASCAR race weekend in Mexico. Tickets for the event go on sale this week.

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NASCAR Cup Stars Take In The Sights And Sounds Of Mexico City

by MikeFebruary 27, 2025

By Holly Cain, NASCAR Wire Service

MEXICO CITY — This is not the pina colada Cancun of your cruise ships, but a vibrant, sprawling, city center full of busy international vibes; welcoming and interesting. Smiling friendly people with places to be.

Beautiful snow-covered mountain peaks loom over Mexico City. Small, colorful taco stands decorate every corner, busy with lunch regulars. The sidewalks are filled with people and the traffic lanes are filled with mopeds and cars, door-to-door, bumper-to-bumper. Car horns and dog barks fill the air. It is a full sensory experience.

And the first big billboard rising out of the Mexico City airport? It advertises Chevrolets.

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