23XI and Upper Deck Expand Relationship with Multi-Year Deal

23XI and Upper Deck Expand Relationship with Multi-Year Deal
Huntersville, N.C. (Feb. 27, 2025) – 23XI Racing announced today a multi-year expansion of its relationship with Upper Deck, the worldwide leader in sports and entertainment collectibles. Last year, the collaboration debuted with Upper Deck featured on the No. 45 Toyota Camry at Darlington Raceway, as Tyler Reddick raced his way to the regular season championship. The expanded collaboration will continue to see Upper Deck highlighted on-track with 23XI’s drivers and feature Upper Deck Authenticated memorabilia and race-used collectibles.

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Horizon Hobby Returns to Front Row Motorsports in Multi-year, Multi-race Partnership

Horizon Hobby Returns to Front Row Motorsports in Multi-year, Multi-race Partnership

Horizon Hobby to Partner with Smith at Kansas Speedway and Dover Motor Speedway in 2025

MOORESVILLE, N.C. (February 13, 2024) –Horizon Hobby, a global leader in RC products, will return to Front Row Motorsports (FRM) in a multi-year, multi-race partnership that will span across the 2025 and 2026 NASCAR Cup Series seasons with Zane Smith and the No. 38 Ford Mustang Dark Horse team. Smith is no stranger to Horizon Hobby and its brands, having partnered with the company through its ARRMA brand in his 2022 NASCAR CRAFTSMAN Truck Series (NCTS) championship season and in 2023. (more…)

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Milton CAT Partners with American-Canadian Tour as Title Sponsor in Multi-Year Agreement

Milton CAT Partners with American-Canadian Tour as Title Sponsor in Multi-Year Agreement

Barre, VT & Milford, MA — After several exciting weeks of preparation and anticipation, the American-Canadian Tour and Milton CAT jointly announced today an expanded partnership between the region’s top Late Model touring series and the northeast Caterpillar dealer. This entitlement package has quickly made way for improvement across the board, headlined by a soon-to-be-announced point fund increase for drivers! ACT partner tracks will also get in on the action as Milton CAT makes their presence known to the great New England racing fan base! (more…)

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Richard Childress Racing and Bank OZK Announce a Multi-Year, Multi-Race Partnership

Richard Childress Racing and Bank OZK Announce a Multi-Year, Multi-Race Partnership

WELCOME, N.C. (January 28, 2025) – Richard Childress Racing announced today a multi-year partnership with Bank OZK (Nasdaq: OZK), a nationally recognized leader in the financial services industry. The bank will serve as a primary partner of Kyle Busch and the No. 8 Chevrolet for multiple races throughout the 2025 NASCAR Cup Series season, beginning at Homestead-Miami Speedway on Sunday, March 23.

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Joe Gibbs Racing And Saia LTL Freight Announce Multi-Year Partnership For Ty Gibbs And No. 54 Toyota Camry XSE

Joe Gibbs Racing And Saia LTL Freight Announce Multi-Year Partnership For Ty Gibbs And No. 54 Toyota Camry XSE

Saia To Be Primary Sponsor for Seven Races During 2025 NASCAR Cup Series Season

Huntersville, North Carolina, January 23, 2025 — Saia Inc. (NASDAQ: SAIA) is excited to announce that Saia LTL Freight has partnered with Joe Gibbs Racing for a multi-year sponsorship of Ty Gibbs and the No. 54 Toyota Camry XSE in the NASCAR Cup Series.

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Joe Gibbs Racing Announces Multi-Year Partnership with KING’S HAWAIIAN®

Joe Gibbs Racing Announces Multi-Year Partnership with KING’S HAWAIIAN®

Denny Hamlin will drive King’s Hawaiian colors in four races this season

HUNTERSVILLE, N.C. (January 22, 2025) – Joe Gibbs Racing announced today that the organization has signed a multi-year agreement with King’s Hawaiian. As part of the partnership, Denny Hamlin will drive the No. 11 King’s Hawaiian Toyota Camry XSE in four NASCAR Cup Series races this season.

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Richard Childress Racing to Continue Multi-Year, Multi-Car Partnership with Titan Risk Solutions in 2025

Richard Childress Racing to Continue Multi-Year, Multi-Car Partnership with Titan Risk Solutions in 2025

Relationship Spans Across the NASCAR Cup Series and NASCAR Xfinity Series

WELCOME, N.C. (November 25, 2024) – Titan Risk Solutions will continue their multi-year, multi-car partnership with Richard Childress Racing in 2025 with sponsorship in both the NASCAR Cup Series and the NASCAR Xfinity Series. The partnership includes sponsorship of Austin Dillon in the No. 3 Titan Risk Solutions Chevrolet in the NASCAR Cup Series, along with Austin Hill and Jesse Love in the NASCAR Xfinity Series for select races. (more…)

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NASCAR® and FloSports Sign Multi-Year Media Extension

NASCAR® and FloSports Sign Multi-Year Media Extension

Partnership Reinforces NASCAR and FloSports investment in grassroots racing with NASCAR Whelen Modified Tour, ARCA East and West, zMAX CARS Tour, Snowball Derby, and more premier short track racing events streamed exclusively on FloRacing

DAYTONA BEACH, Fla. & AUSTIN, Tx – (November 21, 2024) – National Association for Stock Car Auto Racing, LLC (“NASCAR”) and FloSports, today announced a multi-year extension of its media partnership that will focus on elevating the nation’s premier grassroots racing events and allow them to invest in the sport of short track racing.

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