AUSTIN, TX – December 4, 2025 – FloSports is expanding on its distribution strategy today with the launch of new FAST channels – FloRacing 24/7 and FloHockey 24/7 – on Prime Video and Fubo. This milestone brings FloSports’ top sports programming to more than 130 million monthly viewers in the U.S. and Canada, making its premium racing and hockey events freely available across millions of connected devices and smart TVs. FloRacing 24/7 will debut its LIVE coverage of tonight’s Kubota Gateway Dirt Nationals on Fubo and Prime Video.
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Prime Video’s NASCAR Debut Averaged 2.72 Million Viewers
Memorial Day Weekend’s annual “Biggest Day in Racing” culminated on Prime Video this past Sunday, where the streamer launched its inaugural season of NASCAR Cup Series coverage for race fans, with an exclusive presentation of the Coca-Cola 600.
Prime Video Presses the Gas on NASCAR Cup Series Action with All-Star Announce Team, Innovative Streaming Technology, and New Signature Anthem
- Prime Video’s Exclusive Presentation of Five NASCAR Cup Series Races Begins Sunday, May 25 at 5:00 p.m. ET with the Coca-Cola 600 from Charlotte Motor Speedway
- NASCAR Hall-of-Famers Dale Earnhardt Jr. and Carl Edwards Headline Wraparound On-Site Coverage that Brings Fans Closer to the Track and Drivers Competing for the Checkered Flag
- NASCAR on Prime’s Immersive Streaming Technology Features 70+ Cameras, Real-Time Highlights on Demand, 1080p HDR, and Every Moment of Green Flag Racing for a Best-in-Class Viewing Experience
- Eric Church and John Fogerty Reimagine the Iconic Hit “Up Around The Bend” for Electrifying New Anthem and Amazon Music Original Song
NEW YORK—May 19, 2025– NASCAR on Prime officially drops the green flag on its exclusive Cup Series coverage on Sunday, May 25 at 5:00 p.m. ET with the Coca-Cola 600 at Charlotte Motor Speedway. Prime Video’s compelling slate of NASCAR action includes five consecutive races including the series’ first-ever international points event in Mexico City, wraparound booth and trackside coverage headlined by NASCAR Hall-of-Famers Dale Earnhardt Jr. and Carl Edwards, innovative streaming technology, and a signature new anthem from mega-stars Eric Church and John Fogerty.
Casey Caudill of Prime Gate Holdings and C3 Skids Joins Team AmeriVet Ownership Group
Mooresville, NC – April 30, 2025 — Team AmeriVet is proud to announce that Casey Caudill, founder of Prime Gate Holdings and a long-time supporter of the team, has officially joined its ownership group. Caudill brings with him a strong entrepreneurial track record and a lifelong passion for motorsports that will be invaluable as Team AmeriVet continues its journey in the NASCAR Cup Series.
Earnhardt: Prime Video Releases Trailer for Docuseries About NASCAR Legend
Earnhardt is coming soon to Prime Video, and the streaming service has released a trailer teasing the new docuseries.
The series will focus on the life and tragic death of the NASCAR legend Dale Earnhardt and his family. Prime Video shared the following about the series when it was ordered:
Prime Video Joins Hendrick Motorsports As A Primary Sponsor Of NASCAR Champ Chase Elliott
CONCORD, N.C. (Jan. 8, 2025) – Amazon’s Prime Video has joined Hendrick Motorsports as a new sponsor of driver Chase Elliott and his No. 9 NASCAR Cup Series team through 2027. The relationship includes three primary races annually, complemented each year by full-season associate sponsorship. (more…)
Parker Retzlaff Joins Alpha Prime Racing for 2025 Xfinity Series Campaign
Parker Retzlaff will drive the No. 4 Chevrolet full-time for Alpha Prime Racing for the 2025 NASCAR Xfinity Series season, the team announced Wednesday. (more…)
Prime Video Announces 2025 NASCAR Booth
Adam Alexander and Steve Letarte join Dale Earnhardt Jr. to complete Prime Video’s NASCAR Broadcast booth starting with exclusive NASCAR Cup Series coverage in 2025
NEW YORK–November 18, 2024– Prime Video announced their inaugural broadcast booth for the upcoming NASCAR Cup Series coverage, beginning in 2025. NASCAR Hall of Famer and race analyst Dale Earnhardt Jr. will be joined by race caller Adam Alexander and race analyst Steve Letarte kicking off their coverage live at the Coca-Cola 600 at Charlotte Motor Speedway.
Brennan Poole Returning to Alpha Prime Racing in 2025
TobyChristie’s Joseph Srigley is reporting that … Brennan Poole is set to return to Alpha Prime Racing for the 2025 NASCAR Xfinity Series campaign, the organization announced via a social media post on Thursday. (more…)
NASCAR Cup Series Race At Atlanta Motor Speedway Presented In Primetime This Sunday At 7 P.M. Et On USA Network
STAMFORD, Conn. – July 6, 2023 – The NASCAR Cup Series races at Atlanta Motor Speedway this Sunday in primetime at 7 p.m. ET on USA Network, with Countdown to Green pre-race coverage beginning at 6:30 p.m. ET. Immediately following the conclusion of the Quaker State 400 Available at Walmart, post-race coverage will be presented at 10:30 p.m. ET on USA Network and Peacock. (more…)