relationship | The MotorSportsNews.Net(work)

Roto-Rooter Expands into Multi-Year Relationship with JR Motorsports, Dale Earnhardt Jr.

by MikeJuly 14, 2025

Partnership with Leading Plumbing Company to Include Multiple JRM Properties

MOORESVILLE, N.C. (July 12, 2025) – JR Motorsports announced today that Roto-Rooter, a leading provider of plumbing, drain cleaning, and water cleanup services will return to the organization as a primary partner for seven NASCAR Xfinity Series events each year beginning in 2026, including races with Justin Allgaier and additional JRM drivers to be established at a later date. In addition to their return to the NXS and full-season associate with the team’s Late Model program, Roto-Rooter will also expand their partnership to include a personal service agreement with NASCAR Hall of Famer Dale Earnhardt Jr.

(more…)

Pinnacle Financial Partners Expands Relationship with 23XI Racing in Multi-Year Partnership

by MikeMay 20, 2025

Pinnacle to be featured at select NASCAR Cup Series races with Tyler Reddick and the No. 45 team

Nashville, Tenn. (May 20, 2025) – 23XI Racing announced today that Pinnacle has expanded its relationship with the team in a multi-year partnership that makes Pinnacle the official banking sponsor of Tyler Reddick and the No. 45 team. The Nashville-based firm is a leading financial institution located in urban markets across the Southeast. Pinnacle has been an associate partner with Reddick and 23XI since 2023, but this partnership expansion marks the first time Pinnacle will have a featured, brand-focused design on the No. 45 Toyota Camry XSE.

(more…)

23XI and Upper Deck Expand Relationship with Multi-Year Deal

by MikeFebruary 27, 2025

Huntersville, N.C. (Feb. 27, 2025) – 23XI Racing announced today a multi-year expansion of its relationship with Upper Deck, the worldwide leader in sports and entertainment collectibles. Last year, the collaboration debuted with Upper Deck featured on the No. 45 Toyota Camry at Darlington Raceway, as Tyler Reddick raced his way to the regular season championship. The expanded collaboration will continue to see Upper Deck highlighted on-track with 23XI’s drivers and feature Upper Deck Authenticated memorabilia and race-used collectibles.

(more…)

Bass Pro Shops & Winchester Team Up to Continue Their Long-Standing Relationship with Richard Childress Racing and Austin Dillon

by MikeJanuary 17, 2025

SPRINGFIELD, Mo. (January 17, 2025) – Bass Pro Shops and Winchester announced today an exciting new partnership for the 2025 NASCAR Cup Series season, with Austin Dillon’s No. 3 Chevrolet being sponsored by both legendary outdoor brands. (more…)

ARCA Menards Series Schedule for 2025 Released; FS1 and FS2 Relationship Extended Through 2028

by MikeDecember 2, 2024July 18, 2025

TEMPERANCE, Mich. — The ARCA Menards Series has announced a television broadcast agreement extension with FS1 and FS2 that features a full season of live television coverage in 2025. Additionally, as part of the new agreement, the 2025 ARCA Menards Series season-opener at Daytona International Speedway will air live on FOX, marking the first time in series history a race has aired on broadcast television. (more…)

ARCA Menards Series Schedule for 2025 Released; FS1 and FS2 Relationship Extended Through 2028

by MikeOctober 16, 2024October 17, 2024

The relationship, which began with Speedvision in 1999, is now extended through at least 2028. (more…)

Front Row Motorsports Extends Relationship with Ford Performance – Begins New Strategic Alliance with Team Penske

by MikeFebruary 15, 2024

MOORESVILLE, N.C. (February 15, 2024) – In the beginning of its 20th anniversary season, Front Row Motorsports (FRM) has announced a renewed and strengthened relationship with Ford Performance. The renewal coincides with a new technical alliance with the defending NASCAR Cup Series championship team, Team Penske. (more…)

Front Row Motorsports Extends Dog-Loving Relationship with Benebone

by MikeJanuary 26, 2024

MOORESVILLE, N.C. (January 25, 2024) – Front Row Motorsports (FRM) and Benebone, a leading USA-brand of durable chew toys for dogs, have extended their partnership and will continue to be a paws-itive partner of the 2021 Daytona 500 champion and proud dog-dad, Michael McDowell. (more…)

Global Industrial Company and Richard Childress Racing Expand Relationship to Multi-Series Partnership

by MikeJanuary 12, 2024

WELCOME, N.C. (January 11, 2024) – Global Industrial Company (NYSE:GIC), a value-added national distributor of industrial products and MRO supplies, has extended and enhanced their partnership with Richard Childress Racing (RCR) for 2024. In addition to returning as a multi-race primary partner for Austin Hill and the No. 21 Chevrolet in the NASCAR Xfinity Series, Global Industrial will make their debut in the NASCAR Cup Series as a primary partner for Kyle Busch and the No. 8 Camaro.

(more…)

Richard Childress Racing and Cheddar’s Scratch Kitchen Extend Relationship with Multi-Race, Multi-Year Partnership

by MikeDecember 22, 2023

WELCOME, N.C. (December 21, 2023) – Cheddar’s Scratch Kitchen, the casual dining restaurant known for homemade American classics at affordable prices, has extended and enhanced their relationship with Richard Childress Racing, Kyle Busch, and the No. 8 Cheddar’s Scratch Kitchen Chevrolet team as part of a multi-race, multi-year partnership.

(more…)