“JRM is a trusted and collaborative partner, and we are excited that Dale Jr. will be returning next year in the Hellmann’s colors and driving continued awareness around how fridge hunting can help reduce food waste,” said Ben Crook, senior marketing director for Hellmann’s North America. “Hellmann’s recognizes a simple change can have a big impact and is proud to do its part in helping to reduce food waste. We hope the NASCAR community will join us in looking inside the fridge to make one meal each week from ingredients that normally get thrown away.”
Beginning today fans are able to vote on Earnhardt Jr.’s paint scheme for the anticipated event. By visiting hellmanns.jrmracing.com fans can select one of three No. 88 Hellmann’s Fridge Hunters-inspired paint schemes. The voting runs through Nov. 17, 2021 with the winning livery featured on track next season at Martinsville with Earnhardt Jr. behind the wheel.
ABOUT UNILEVER UNITED STATES:
Unilever is one of the world’s leading suppliers of Beauty & Personal Care, Home Care, and Foods & Refreshment products, with sales in over 190 countries and products used by 2.5 billion people every day. We have 149,000 employees and generated sales of €50.7 billion in 2020. Over half of our footprint is in developing and emerging markets. We have around 400 brands found in homes all over the world. In the United States and Canada, the portfolio includes iconic brand such as: Dove, Knorr, Hellmann’s, Lipton, Magnum, Axe, Ben & Jerry’s, Degree, Dollar Shave Club, Q-tips, St. Ives, Suave, TRESemmé, and Vaseline.
Our vision is to be the global leader in sustainable business and to demonstrate how our purpose-led, future-fit business model drives superior performance. We have a long tradition of being a progressive, responsible business. It goes back to the days of our founder William Lever, who launched the world’s first purposeful brand, Sunlight Soap, more than 100 years ago, and it’s at the heart of how we run our company today.
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The Unilever Compass, our sustainable business strategy, is set out to help us deliver superior performance and drive sustainable and responsible growth, while:
- improving the health of the planet;
- improving people’s health, confidence and wellbeing;
- contributing to a fairer and more socially inclusive world.
While there is still more to do, we are proud to have been recognized in 2020 as a sector leader in the Dow Jones Sustainability Index and – for the tenth-consecutive year – as the top-ranked company in the 2020 GlobeScan/SustainAbility Leaders survey. For more information on Unilever U.S. and its brands visit: http://www.unileverusa.com
ABOUT JR MOTORSPORTS:
JR Motorsports is the racing operation co-owned by NASCAR Hall of Fame member and 15-time Most Popular Driver Dale Earnhardt Jr., Kelley Earnhardt Miller and NASCAR Hall of Famer Rick Hendrick. Now in its 20th year of overall competition, JR Motorsports competes in multiple divisions, including the NASCAR Xfinity Series where it currently fields four full-time teams and earned championships in 2014, 2017 and 2018. The company also races in Late Model competition and owns four championships in regional Late Model divisions and added a prized national title in 2020. To learn more about the organization, its drivers and its sponsorship opportunities, visit http://www.jrmracing.com.