N. Woodstock, NH — After a successful one-off partnership in 2024, Bar Harbor Bank & Trust has signed on for another two seasons to throw their support behind the Fall Foliage 200 on Saturday, September 13. The American-Canadian Tour autumn throwdown has become one of the most popular events at White Mountain Motorsports Park in the last several years and Bar Harbor Bank & Trust got the full view of that excitement last September, prompting their interest in continuing their support! (more…)
DAYTONA BEACH, Florida (November 1, 2024) – SascoSports, Inc. and Historic Sportscar Racing (HSR) have executed a multi-year partnership agreement that will see the longtime vintage and historic racing company continue as HSR’s Tire Supplier and At-Track Service and Support Partner. (more…)
PARIS (19 September 2024): Automobile Club de l’Ouest (ACO) has renewed its long-standing partnership with IMG, extending its role as the exclusive global licensing representative for the 24 Hours of Le Mans in a multiyear deal running through 2029.
Under the new agreement, IMG will continue to expand the global reach and resonance of the iconic race through innovative licensing opportunities and strategic brand collaborations across all categories.
Global sports collectibles company announces first-ever NASCAR memorabilia collection with stars Tyler Reddick and Bubba Wallace of 23XI Racing.
CARLSBAD, CA (August 26, 2024) – Upper Deck, the worldwide leader in sports and entertainment collectibles, today announced the launch of its new agreement with NASCAR Cup Series team 23XI Racing. The collection will feature authenticated memorabilia and trading cards of NASCAR stars Tyler Reddick and Bubba Wallace.
NEW YORK – May 23, 2024 – Today, SiriusXM announced a new, exclusive podcast agreement with Dirty Mo Media, the multimedia content platform of NASCAR Hall-of-Famer Dale Earnhardt Jr.
Charlotte, N.C. (February 8, 2024) – Racing America has reached a multi-year broadcasting agreement with Race of Champions (ROC), bringing the entirety of the series’ 2024 schedule to RacingAmerica.TV. (more…)
CONCORD, N.C. (January 4, 2024) – Racing America has reached a multi-year agreement with the American-Canadian Tour, continuing their partnership into the 2024 season and beyond. (more…)
CHARLOTTE, N.C.: Officials from AM Racing confirmed today that Ford Performance Motorsports development driver Hailie Deegan has inked a multiyear deal with the team to pilot the No. 15 Ford Mustang full-time in the NASCAR Xfinity Series beginning with the season-opener at Daytona (Fla.) International Speedway on February 17, 2024. (more…)
CHANDLER, Ariz.. (October 4, 2023) – Radford Racing School, the nation’s foremost driving and racing school, and Sunbelt Rentals, North America’s premier equipment rental company, today announced a two-year sponsorship between the two companies. Sunbelt Rentals offers diverse equipment for commercial, industrial, residential and municipal industries. The sponsorship provides Radford Racing School with greater access to Sunbelt Rentals’ extensive selection of equipment in exchange for specialized employee driver training and unique group programs. (more…)
ATLANTA, April 20, 2023 — PrizePicks, the largest fantasy sports operator in North America, today announced that the company has signed an agreement with NASCAR to become an official Fantasy Sports Partner with the United States’ premier form of motorsports. The multi-year engagement is the first for PrizePicks with a major U.S. sports league. (more…)
