AUSTIN, TX (February 18, 2026) – FloSports has named Eclipse Claims Consulting as an official broadcast sponsor for two of FloRacing’s premier dirt racing properties, Interstate Batteries High Limit Racing and Lucas Oil Late Model Racing, placing the fast-growing insurance claims consulting firm at the forefront of the sport throughout the 2026 racing season. The partnership will deliver brand visibility through live event coverage, advertising integrations, and on-site activations nationwide for Eclipse Claims Consulting throughout the season.
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Hardee’s Returns to NASCAR as an Official Partner; Joins 23XI Racing as Primary Partner of Bubba Wallace and the No. 23 Team
DAYTONA BEACH, Fla., Jan. 21, 2026 /PRNewswire/ — NASCAR today announced that Hardee’s, the iconic American quick-service restaurant brand, is returning to the sport in a major way as the Official Quick Service Restaurant (QSR) of NASCAR. In addition to the multiyear agreement, Hardee’s also will join 23XI Racing as a primary partner with Bubba Wallace and the No. 23 team, marking one of the most significant comebacks of a heritage brand in recent NASCAR history. Throughout the season, Wallace will drive the No. 23 Hardee’s car at several races, starting in Martinsville, and Hardee’s branding will be included all season on the No. 23 team’s uniforms and equipment and Wallace’s firesuit.
HSR and WeatherTech Raceway Laguna Seca Announce Multi-Year Extension with HSR as the Official Sanctioning Body of the Rolex Monterey Motorsports Reunion Events
DAYTONA BEACH, Florida (November 25, 2025) – Officials of WeatherTech Raceway Laguna Seca and Historic Sportscar Racing (HSR) announced today that HSR will continue as the official sanctioning body of the Rolex Monterey Motorsports Reunion and the Monterey Pre-Reunion through at least 2028.
Official Route of Dakar 2026 Unveiled
The official route of Dakar 2026 was unveiled this Thursday, November 13! Discover all the specific features of this edition with us today!
Peloton Hits The Fast Lane As Official Fitness Partner Of The Formula 1 Heineken Las Vegas Grand Prix 2025
NEW YORK, NY – November 13, 2025 – Peloton Interactive, Inc. (NASDAQ: PTON), a world leader in connected fitness and wellness, and the Formula 1 Las Vegas Grand Prix announced today their upcoming collaboration at this month’s event designed to bring a suite of fitness experiences throughout race weekend and beyond. In addition to special class programming produced onsite in Las Vegas, Peloton is continuing the momentum behind its all-new Cross Training Series of connected fitness equipment with high-impact media placements throughout race weekend to honor the relentless training – by Members, fans and athletes – that leads to peak performance. (more…)
Collars & Co. Welcomes Racing Legend Jimmie Johnson as Brand Ambassador, Becomes Official Apparel Partner of LEGACY MOTOR CLUB
Bethesda, MD – [November 12, 2025] — Collars & Co., the Shark Tank-backed menswear brand redefining men’s apparel, today announced NASCAR icon Jimmie Johnson as its newest brand ambassador. Known for his record-tying seven NASCAR Cup Series championships and enduring commitment to performance and precision, Johnson embodies the Collars & Co. ethos: elevated style that moves with you.
Milton CAT American-Canadian Tour Official Release 2026 Schedule of Events
Barre, VT — After several weeks of planning, Officials with the Milton CAT American-Canadian Tour announced today the 2026 Schedule of Events for North America’s most historic Late Model touring series with 14 point-counting events on a fifteen-stop schedule. Along with the $60,000+ Milton CAT point fund and $20,000 champion’s share on the line, the 2026 schedule begins with ten stops at ten different facilities and features traditional marquee events for the international stars as well as several exciting changes to shake up the season!
Circuit of The Americas Unveils Exclusive Renderings for “The Circuit” — COTA’s Official Private Members Club Opening in 2027
AUSTIN, TX (October 16, 2022) – Circuit of The Americas (COTA) has today unveiled exclusive renderings of The Circuit, a new private membership club set to open at America’s only purpose-built F1 track. Sitting atop COTA’S iconic Turn 1 and connected via aerial gondola to the pit building, The Circuit’s state-of-the-art clubhouse will deliver breathtaking track views and ultra-premium hospitality, including access during The Formula One United States Grand Prix.
Inside Track News – September 26 – October 10, 2025 – The Official Source for Canadian Motorsports
Inside Track News – September 26 – October 10, 2025 – The Official Source for Canadian Motorsports
DELAWARE SPEEDWAY: This weekend (Sept. 26-27) Delaware Speedway plays host to its annual Great Canadian Race Weekend. Tonight (Friday), it’s the Doxtator Property Maintenance V8 Stocks Championship Race, Bone Stock Shootout, King of the Hill Spectator Races and the Dayco Super Stock Series Championship Race. Up Saturday is the OSCAAR Hot Rods Championship Race, Overkill Enterprises Modifieds Championship Race, and the APC Pro Late Model Series Championship Race. Advance tickets are available for a discounted price online HERE. A gallery of images from the 2000 edition of the Great Canadian Race Weekend is HERE.
InsideTrackNews.com E-Newsletter – August 8, 2025 – The Official Source for Canadian Motorsports
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The next Toronto Motorama Custom Car & Motorsports Expo takes place March 13, 14 & 15, 2026 at The International Centre across from Pearson Airport. The 3-day celebration of cars and racing will feature more than 400 incredible vehicles and over 200 exhibitors. Meet Dave Kindig, star of the long-running TV show Bitchin’ Rides. Kindig’s appearance is being presented by JMF Motorsports. For more info, visit www.MotoramaShow.com.