F1® fans currently have a limited time opportunity to get their hands on a unique piece of Atlassian Williams Racing history – a Special Edition FW47 Show Car featuring the breathtaking ‘Driven By Words’ livery.
First seen in Brazil at the 2025 São Paulo Grand Prix, this unique livery, produced in partnership with Gulf International Oil, celebrates the passion and emotion of racing, featuring 493 words submitted in different languages by fans from around the world.
Now recreated on an officially licensed Show Car, created by the expert team at Memento Exclusives, this special design is being offered exclusively to collectors through the F1® Authentics End of Season Auction.
Williams fans were first invited to submit words for inclusion on this livery earlier this year, resulting in over 140,000 votes. The most popular choices included ‘Legacy’, ‘Passion’ and ‘Teamwork’, with these words incorporated into the design for the race in Brazil, alongside iconic Gulf brand colours of racing light blue and orange.
The livery has now been applied to this full-scale officially licenced Show Car, which is an exact recreation of the unique design seen competing during the 2025 Formula One World Championship.
This unique collector’s item has been built by Memento Exclusives, the officially licensed Show Car supplier to F1® and their ecosystem. The memorabilia specialist, set in Motorsport Valley UK, was first named a partner of Formula One® back in 2019 and has been operating F1® Authentics under official licence since. All Atlassian Williams Racing Show Cars are built using computer-aided design direct from the team, to ensure authentic reproduction.
Now, for a limited time only, motorsport fans can become the proud owner of this bold moment from the current F1® season, presented as part of F1® Authentics’ End of Season Auction, running until December 9th, 2025.
Collectors can head to f1authentics.com now to view the full range of auction lots, register their interest and place their bids.
About Memento Exclusives
Memento Exclusives is a global sports licensing, retail and memorabilia business that is revolutionising the world of sports memorabilia. Through its unique position and innovative partnerships, Memento Exclusives allows sports fans to “Own the Moment” by designing, developing and delivering cutting-edge products and services into the marketplace. Supported through exclusive content, Memento Exclusives’ platforms drive engagement and bring fans closer to the sport, teams and athletes they love.
Memento Exclusives maximises revenue opportunities for rights owners, teams, athletes, sponsors and partners across multi-channel solutions, including white label e-tail, e-auction, e-gifting solutions and physical retail units. Born out of Formula 1, today the company does this for some of the biggest sports in the world with incremental revenue streams delivering £millions in royalties to their rights holders each year.
Visit: http://www.mementoexclusives.com or call +44 (0)1327 831536 for more information.